Monday, October 25, 2010

Week of October 26 - November 1, 2010


Procter & Gamble has opened a pop-up store in New York City as part of its Have You Tried This Yet? campaign. The pop-up store will be open now until October 31 at 101 West 57th Street (near 6th Avenue). The Pop-Up will be open Monday – Friday, 9:00 a.m. – 8:00 p.m. and Saturday – Sunday, 10:00 a.m. – 8:00 p.m. It will offer free demonstrations and product samples from brands such as Tide, Bounty, Pringles, Charmin, Febreze, Covergirl and Olay, allowing consumers to experience the products first-hand and see what's new.



Recently, skincare companies like Orlane, Perricone MD and Natura Bisee have begun tapping into a new market with regimens formulated for the 25-year-old age group.Too old for acne treatments designed for hormonal teenage skin and too young for full-blown anti-aging treatments, women in their twenties have long been neglected of products that meet their specific skincare needs. Around age 25, the production of substances like hyaluronic acid and collagen, substances crucial for young-looking skin, decreases. The initially hidden effects of these changes emerge five or ten years later as wrinkles on the skin’s surface.Orlane, Paris spearheaded the trend earlier this year with a three-step regimen called Anagenese 25+, including:

  • Morning Recovery Concentrate First Time-Fighting Serum ($100)
  • First Time-Fighting Care Eye Contour ($85)
  • First Time-Fighting Care ($100)
Formulated specifically for women from 25 to 35, Anagenese 25+ postpones the onset of aging using pro-growth factors and crinopexy technology while providing instant, visible improvements to the skin’s luminosity and tone. Available at



Marathon season is now in full swing! GEM is pumped about running, especially after watching
the recent Chicago Marathon; the Nike Women’s Marathon; and excited about the upcoming New York City Marathon. We decided to break out our kicks and see what else we need for a good run. Whether it’s the great outdoors or the health club treadmill, don’t forget these accessories the next time you lace up your shoes and head out the door.

Zico Coconut Water:
Staying hydrated is a basic rule of thumb when engaging in
exercise. Rather than water, refill your bottle with Zico’s 100% coconut water. It contains 5 essential electrolytes, allowing your body to re-hydrate faster by replacing lost minerals. It is available at a variety of organic-based grocery stores including Whole Foods and the Fresh Market.

MiCoach Stride Sensor:
Take control, set goals, and become your own life coach with the help of Adidas miCoach. Simply clip the sensor to your laces and monitor pace, distance and stride rate. Use it in conjunction with Adidas’s other electronic products for the ultimate running experience. The miCoach is $50 and may be purchased at

New iPod Nano:

Apple has just introduced “a new way to nano” with colorful, mini iPod Nano’s. Half the size of the original Nano and even easier to play, this new music player has been completely redesigned with Multi-Touch — the same technology that makes iPhone, iPad, and iPod touch so high-tech! Just clip this cute colorful iPod anywhere and you can run to your favorite tunes with ease. To purchase visit any

Nike Swift Y-back Women’s Sports Bra:
Its gym class meets chemistry lab with Nike’s new design being the fashionable result. The Dri-FIT fabric offers ventilation by wicking excess sweat away from the body and bringing it to the fabric’s surface, where it
then evaporates. This leaves the runner feeling dry and comfortable with the support needed to cross the finish line. Available at

Deuce Brand Pink Ribbon Watch:

The ultimate must-have for every work-out, this water-proof watch will wi
thstand the most strenuous of activities, rain or shine. Not to mention, the pink band will add a dash of pizzazz to even the dreariest of mornings. Deuce Brand Pink Ribbon Watches cost $20.00 each and 10% of each watch goes directly to Susan G. Komen for the Cure. The watches can be purchased online at and at various retailers around the country.



Bringing the “Heat” this season is an all new LeBron James signature shoe. The LEBRON 8 uses the best of Max Air 360 and Flywire technology to create a solid performance shoe.
The LEBRON 8 is classically crafted and modeled after the shell of a dress shoe.Functional detailing in the perimeter of the outsole provides flexibility while representing LeBron’s personal inspiration points. Deep cut forefoot flex grooves provide an optimal range of motion. Lightweight multidirectional herringbone pattern specifically designed for LeBron’s first step and his quick cuts.

The lion on the front-side of the tongue represents LeBron’s ravenous nature – like that of a hunter on the basketball court. The tongue-back label is a nod to bespoke off court attire, and highlights the crafted nature of the LEBRON 8 made specifically for Mr. LeBron James. The numbers 828 represent the 82 regular season games and the 28 playoff games.

The height differential between the collar and heel has increased, which results in better lock down and more Achilles flexion.

The structural TPU injected frame around Flywire technology, delivers ergonomic zonally-designed support, for lightweight lockdown only where needed.

The Swoosh design was moved back on the LEBRON 8 towards the rear of the shoe, ending on unique spoiler loop, to symbolize LeBron’s speed on court.

Midsole compression molded Phylon interface works in concert with Max Air 360 cushioning to help guide through the footstrike and further enhance the ride.

Max Air 360 unit was designed for ultimate cushioning and impact protection.

The alternating formation of the laces eye row was created for better fit, with a top eyelet to provide enhanced lockdown through dual pull design, shaped like the number 8.

The fully integrated, seamless mesh innersleeve provides breathability and comfort.

Outsole geometry combined with X Flex design decouples the heel to displace force and pressure.

For more info visit



With Halloween just around the corner, if you don’t have your costume together visit for an array of fun and flirty costumes, from popular styles like French Maid and Cop, to intricate, high-end get-ups like Michael Jackson’s “Thriller” look. One of this year’s most popular collections is the “Adult Tea Party,” which offers a selection of costumes inspired by the hit film “Alice in Wonderland!”


Day of the Dead

Mexico celebrates the Day of the Dead on November 1st and the 2nd. The tradition suggests the belief that between October 31st and the day of the celebration, the souls of the dearly departed roam the earth to enjoy the pleasures they had in their earthly life. The holiday is meant to honor those who have passed, and celebrate their life.

As a result of the mixing of cultures and their Catholic and Mayan antecedents, the days of the dead are a time of great family togetherness in which the whole family take part and everyone is involved.

Throughout the state of Quintana Roo, “Hanal Pixan” -as the Day of the Dead is known within the Mayan tradition- is one of the most significant traditions, due to all the preparations involved: the building of beautiful altars, adorned with palm crosses, candles, drinks, pictures and the “deceased’s” favorite food comes to life. During “Hanal Pixan”, people pray and sing, sweep the yards and paint the walls to receive the dead with full honors.

Gastronomically, “Hanal Pixan” is a celebration that bursts with flavor. Large portions of the best dishes are prepared, with the idea that the souls enjoy earthly pleasures such as food. Proof of this is the Mucbipollo, from the Mayan “Pib” which means “buried” and is a tamale or corn cake stuffed with chicken, sauce, broth and spices, cooked in a hole in the ground and covered with banana leaves. All the food is arranged on the altars for the souls to have their feast. The belief dictates that the offered food looses its flavor and nutrients by the next day.

Day of the dead was declared in 2003 as a World’s Cultural Heritage Site by UNESCO, due to the importance it has on Mexican indigenous communities’ everyday lives regarding the different dimensions and perceptions of death.


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